Category Archives: SEO

Why Press Releases Still Matter To Your Business In 2018

Why Press Releases Still Matter To Your Business In 2018

In 2015, the death of the press release was prematurely reported. While many are keen to undermine the role of the press release in a modern PR campaign, usually that’s because of an eagerness to promote an alternative service. After…

By Winnie | January 24th, 2018 | 0 Comment

11 Mistakes Commonly Found In A Press Release

11 Mistakes Commonly Found In A Press Release

What could be more important to your publicity than a press release announcement issued to the media and key audiences? Press releases are an opportunity for brands, business and organizations to reach their target audience through the media. Although many…

By Winnie | January 5th, 2018 | 0 Comment

4 Steps To Optimize Your Next Press Release

4 Steps To Optimize Your Next Press Release

Given that the news cycle has evolved significantly since the beginning of the digital age, so too has the value and uses of a press release. Press releases are an excellent promotion tool both online and off. Online, there is…

By Winnie | December 27th, 2017 | 0 Comment