Category Archives: Uncategorized

Press Release vs Blog Post

Press Release vs Blog Post

A blog post and a press release are two very different things. It used to be that when something wasn’t newsworthy enough to send to media outlets, you’d just slap the news on a blog post. However, things no longer…

By Vivian | February 13th, 2019 | 0 Comment

How to write a press release

How to Write a Press Release that Actually Gets Read

Headline, body, and contact info — these are the ingredients to writing a press release. The task by nature, is almost formulaic. All you need to do is fill in the blanks to some news release template, and you are…

By Vivian | January 25th, 2019 | 0 Comment

5 ways to build trust through content

5 Ways to Build Trust Through Content

Trust is an essential component in all marketing and promotion in the 21st century. There may have been a time when people were ready to trust businesses simply because of their brand strength and messaging, but that time has long…

By Jeff Teh | February 2nd, 2018 | 0 Comment

How Small Businesses Can Benefit From Big Media Feature Image

How Small Businesses Can Benefit From Big Media

Getting your press release noticed can make or break a business, that is the power of PR. Everything we see in the media has been touched by PR, yet it remains the ‘final frontier’ for small businesses looking to get…

By Winnie | October 31st, 2017 | 0 Comment

Importance of Split Testing Facebook Ads for Businesses

With more than a billion of active users, Facebook is known as the most popular social networking site in the world. Because of that, it is considered the most suitable site for you to advertise your products and services. However,…

By Maxteoh | July 12th, 2016 | 0 Comment

5 Signs That mCommerce Is Taking Over eCommerce

Is mCommerce (Mobile Commerce) taking over eCommerce (Electronic Commerce)? To answer that question, we need to study about the changes in the amount of smartphone users every year, marketplace of mobile apps, and latest business news that related to mCommerce…

By Maxteoh | June 20th, 2016 | 0 Comment